2. Signifiers that stereotype: Objects and their meaning
2.1 Which existing stereotypes have you found about your group? Describe them.

The ironic stereotyping expat (Emily in Paris)
The businessman expat
The international expat
The always happy expat
The expat who's always in a meeting

2.2 Fragmentation and Fetishized: Which objects (e.g. food, products, clothes, part of the body)
are used to stereotype with? Where did you find them? In which shape, form or media (jokes,
sayings, news, tv, politics, shops, history, education,…)

Suits, phones, tablets, laptops, suitcases, smiling, world map, the body is always busy (in every picture)

I found the pictures on Google and I watched the series Emily in Paris on Netflix.

3. The effect of stereotypes: Power and discrimination
3.1 Who spreads these stereotypes about your usergroup? What do you assume their intention
is? Did you find examples of discrimination, ongoing conflicts, historic events or other
injustices where stereotypes are used to control or overpower your ‘user group’? Which
system of oppression is it part of (racism, classism, agism, sexism?

Google Image spread the pictures, but maybe it is just us or America? Google Image intention is to make a picture very clear for the user. You see mostly white men when you type businessman. And in Emily in Paris it is very stereotyping if you look at the American girl vs the French people/world in the series.


3.2 Have you found examples where your ‘social group’ is reversing the stereotype; using the
known stereotypes and appropriating them for their own cause? (see more Hall, 5.1:
Reversing the stereotype).

I can say that Emily in Paris is about a business woman and not a men. + Classmates are expats and they are totally different than from the Google Image "expats" pictures.

Stereotype & Type

Toeristen
Reizen
Voornamelijk mannen
Zakelijk
Bagage
Verschillende talen
Locaties
Avontuur
Verhuizen
jong volwassen/volwassen mensen
alleen
average wealth

reality
leaving things behind
hard decision making
taking risks

Tourists: People, Holiday, Sightseeing, Visiting countries, non-work orientated.

Travel: Planes, Public Transport, Backpacking, walking, hiking, biking, car.

Mostly male: gender, testosterone.

Commercial: Work, leather black suitcase, office, laptop, suits, making money, formal.

Luggage: Suitcase, Backpack, handbag,
big shopper.

Different Languages: International, Multicutural, non-native, english, french, german.

Locations: Housing, Hotel, Central Stations, Travel stations, Workspace.

Adventure: Explore, Challenging, Nature, Travel, Meeting new people and places.

Moving(house): New start, Travel, Rebuild, Moving furniture, leaving stuff and people behind, key,


jong volwassen/volwassen mensen
alleen
above average wealth

Donkerblauw
Mannelijke wereld en taal
Leren ze de taal wel?
Eenzaamheid?
Locaties: signs, schiphol metafoor.

A start with knolling

Reaction on stereotyping
example

flowchart expat using the website staatsbosbeheer

Who creates this stereotype and with which attention?

- us/we/ourselves
- movies
- media

Stereotype 'business man expat' is formed by first thoughts, films and series, assumptions and foreigners.

The ironic stereotyping expat (Emily in Paris)
The businessman expat
The international expat
The always happy expat
The expat who's always in a meeting

Group research